To Site or Not to Site

Trying to figure out whether or not you actually need your website to be a part of that growing list of promotional strategies?

Social media is a no-brainer for most business models now but that comes with a new workload and as that workload increases so does the overhead. It's only natural to look for ways to contain that situation.

Sitting down to evaluate the promotional mix is generally when the website g...

Welcome to the Gutenberg Editor TKC

Of Mountains & Printing Presses

The goal of this new editor is to make adding rich content to WordPress simple and enjoyable. This whole post is composed of pieces of content—somewhat similar to LEGO bricks—that you can move around and intera...

How Business Can Capitalize On Providing Free WiFi

Free wifi signs are everywhere. [caption id="attachment_540" align="alignleft" width="150"]Power to the People WiFi from TKC Power to the People WiFi from TKC[/caption] Coffee shops, health clubs, restaurants, and pretty much anywhere people congregate, free wifi can be found. While it's become a given for many small businesses to offer, too many provide it without getting anything in re...

Are mobile phones really a big deal?

Yes. You may be tired of hearing it, but we're past any tipping points with regard to mobile usage bypassing the desktop environment. We have an industrial client who sells packaging machinery to a "mature" target market. And while it is true that this particular niche lagged with regard to getting on the mobile bandwagon, that isn't the case anymore. The usage stats for last month on our Google campaign for that client:
54% from mobile 36% from desktop 9% from tablet

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